Wednesday, 18 May 2016

Happy 5th Birthday to Avenue 57

I just got some 'wow can't believe it's been 5 years' messages on Linkedin. And so I looked back and it is 5 yrs ago to the month that Avenue 57 (in its original form) was born! It started out as a desire to know where others bought their clothes and to learn from other women how to wear clothes in certain ways. So I invested a lot of money in creating a website. This was on the cusp of apps and Instagram popularity. I was just at wrong time (should have gone straight for an app) and so it never really quite worked out in terms of recouping the investment. It was fun, there were lots of women who gained so much from it but that didn’t pay the bills.

So I closed it down with a heavy heart around 18 months ago and started on Facebook. What we have today is the end result of Avenue 57. It doesn’t make a single penny in money but that doesn’t matter. The value it gives to those that need it (whether it's inspiration to get up and get dressed in the morning or to just look and admire those online around us or to ask for help and advice) is all I need as I’m now working full time/part time (every day but only 6hrs per day). I guess what has come out of it too is the popupshop which is fun to run after 3pm!

After all that rambling what I wanted to say is thank you to everyone who looks/lurks/likes/loves (trolls excluded!). Keep it up!

Fiona
xoxo

PS I feel I've broken the blogging drought .. maybe I'll pick this up again?!


4 comments :

  1. Thanks for A57 & yes, you should blog again. x

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    1. I might try and think of something but most other bloggers have it covered!!!

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  2. Replies
    1. I don't. Something had to give when I took on full time work. I do still use Facebook a lot for the shop and run a closed private group for outfit sharing and questions on clothes/beauty etc

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